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Consumer behavior = Comportamiento del consumidor /

Mowen, John C.

Consumer behavior = Comportamiento del consumidor / John C. Mowen, Michael Minor - 5a ed. - 696 p.

Texto en inglés

ISBN: 0137371152

LCCN: 14

Subjects--Topical Terms:
Crédito al consumidor
Mercadeo

Dewey Class. No.: 658.8342 / M936c

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