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Fundamentos de Mercadotecnia /

Stanton, William J.

Fundamentos de Mercadotecnia / William J. Stanton; Traducción Armando Sanchez Pérez, Leonel Pérez de las Heras, Manuel Posadas Vasquez - 7 ed. - 778 p.

ISBN: 9684516533

LCCN: TIPO-2

Subjects--Topical Terms:
Control de Precios
Distribucion Física de Mercancias
Empaque
Mercadeo

Dewey Class. No.: 658.8 / S792fu

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