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Marketing de los servicios /

Grande Esteban, Ildefonso

Marketing de los servicios / Ildefonso Grande Esteban - 4a ed. - 399 p.

ISBN: 9786077075097

LCCN: 15

Subjects--Topical Terms:
Empresas de servicios
Marketing de servicios
Planificación de marketing
Satisfacción al cliente
Servicios al cliente

Dewey Class. No.: 658.8 / G751m

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